Our Purpose

Four-Salt: 

A record-sized steelhead that has spent four years in saltwater before returning to freshwater.  

 

Save the Steelhead. You won’t find a single soul not agreeing with this mantra, yet the question remains: who is going to be the one doing the saving? 

With so many people in British Columbia and beyond relying on their survival culturally, financially and recreationally, you’d think that their maintenance and survival would be assured. 

And yet, the steelhead extinction list in British Columbia grows. 

There are many bright and brave men and woman fighting this “Silent Extinction”. They exist in Foundations and Societies whose soul aim is to be the voice of the Steelhead and the arm in which it fights back for its survival. 

Four Salt was founded to give strength to that arm and volume to the voice. And by you proudly adorning yourself in our high-quality apparel, you contribute to that. 

Wear it like a badge of honor that lets everyone know... that you Stand with Steelhead. 

25% of all profits will be sent to directly impact the survivability and flourishing of Steelhead in BC by funding those Foundations and Societies who work tirelessly to take the term “danger of extinction” off Steelhead in British Columbia forever. 

-Four Salt Steelhead Co. 

Richard Wilby - Owner

Richard's intent is to make Four Salt the premier Steelhead Conservation Clothing Brand among anglers. Every time the Icon or Logo is seen, you know that help was given to our Endangered BC Steelhead as 1/4 of all profits go to directly help their survival.

Contact form